Aks clothings has announced Neha Dhupia as their brand ambassador to launch its latest range of maternity-cum-nursing wear collection.
Dhupia said, “motherhood is all about radiating and feeling cosy and positive. Motherhood is indeed magical and it demands extra care and comfort. This is why Aks brings to all the moms-to-be a creative range of outfits that have been cut out of absolute authentic, extremely soft and exceptionally elegant fabric to create beautiful and breathable dresses. The extensive range of clothes by Aks will suit your fashion senses to flaunt your beautiful baby bump with grace. Ranging from pregnancy, nursing, breastfeeding or even the post pregnancy transition period, everything is taken care of with the maternity-cum-nursing wear collection of Aks. Celebrate motherhood by flaunting your baby bump with confidence.”
Nidhi Yadav, founder, Aks, said, “Neha Dhupia’s endeavours for the Freedom to Feed movement are commendable. The movement stands for breastfeeding and the choice of a mother to feed her baby anytime, anywhere. These converging visions of Neha and Aks are the chief reason this campaign needed Neha Dhupia as its face. Aks has always envisioned to emphasize comfy, exquisite and stylish attires for the lovely mothers-to-be. With the launch of the brand new maternity-cum-nursing wear collection Aks wants to present an experience for all the mothers who want to retain their fashion sensibilities as they embark on a new journey of welcoming their little humans into this world.”
