Sony Pictures Network India has got the exclusive media rights to broadcast Davis Cup in India for two years between 2023 and 2024. Sony has also bagged digital media rights for Davis Cup.
The broadcaster will televise Davis Cup on its sports channels across the Indian subcontinent, including Afghanistan, Bangladesh, Bhutan, Nepal, Maldives, Pakistan, and Sri Lanka and will also be available to live-stream on their premium OTT platform, SonyLIV.
As part of the signed deal, the Sony will also will telecast the Qualifiers & Finals of the 2023 and 2024 seasons respectively.
“With the addition of the Davis Cup, we are happy to include another prestigious tournament to our extensive tennis portfolio that includes Australian Open, Roland Garros and the US Open. Our consistent efforts to grow the tennis viewership base in India has led to a considerable increase in reach for all three grand slams in our portfolio,” said Rajesh Kaul, Chief Revenue Officer – Distribution and International Business and Head – Sports Cluster, Sony Pictures Networks India.
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