Facebook: Meta will stop supporting its “Instant Articles” format on Facebook next year. This is because the company is moving away from its news-related products and focusing on products like TikTok.
The quick-loading article format, which was first introduced in 2015, will end in April 2023, according to Axios.
Instant Articles were a way to quickly read news stories on the Facebook app on a mobile phone.
Once the service is no longer supported, news links on Facebook will take users to the mobile site of the news source.
Statement of Company
“Right now, less than 3% of what people around the world see in Facebook’s Feed posts” with links to news articles,” a company spokesperson said in a statement.
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“And, as we said earlier this year, it doesn’t make sense for a business to put too much money into things that users don’t want,” it said.
News outlets have six months to alter their Facebook usage
Now, the company is giving news outlets six months to change how they use Facebook.
The company used to be called the Fifth Estate, and it launched a new News tab with a section for local news and alerts for breaking news, among other things.
This month, Meta said that its newsletter for creators and writers, called Bulletin, will end in early 2023.
Meta said it will move resources from Bulletin to work on its discovery algorithm, which the company is making to compete with the Chinese short-form video app TikTok.
Bulletin, a set of publishing and subscription tools for creators in the US, was released by the company in June 2021.
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