Over-the-top streaming giant Netflix on Friday announced that it will allow users to stream its platform free for the December 5-6 weekend in India.
The event is billed as StreamFest and will allow users to watch its entire content from blockbusters movies to critically acclaimed TV shows and everything else free for the weekend. Netflix will be issuing a code for users to access the app during the free-trial promotional offer.
“At Netflix, we want to bring the most amazing stories from across the world to all fans of entertainment in India. It’s why we’re hosting StreamFest: an entire weekend of free Netflix,” the company said in a statement.
“We think that giving away everyone in a country access to Netflix for free for a weekend could be a great way to expose a bunch of new people to the amazing stories that we have, the service and how it works,” Greg Peters, COO and Chief Product Officer at Netflix, said during the company’s earnings call.
To activate the free account for 48 hours, all you need to do is sign up with your name, email or phone number and password on the StreamFest page to stream the content.
Users who are already registered will be able to access the services irrespective of the type of their account. The services will be available across various platforms like iOS, TV, gaming console, Android apps and web browser, however, they will be limited to a single stream in standard definition.
When paid, Netflix plans in India stand somewhere between Rs 199 and 799.
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