LE SSERAFIM Eunchae & NewJeans Danielle - What's the Controversy?

Author: Subhi Saxena  Date: 01/06/24

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Who are they?

Danielle and Eunchae are the members of two of the major girl groups of fourth generation, NewJeans and LE SSERAFIM. They are under the same label. 

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What Happened?

Eunchae is the MC of KBS Music Bank. On Friday, NewJeans won the music show and one of the members, Minji were giving speech after that Eunchae tried to continue the show, but the other member Danielle interrupted the MC in between. 

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Gone Viral

As soon as this got telecasted K-netizens took to social media and started trending it and the clip of the show went viral. 

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What actually happened?

Another clip of the show went viral, in which it seemed like Minji is signaling Eunchae to continue the speech and Danielle was already about to say something, but she waited for a second so that fans who were clapping for Minji can settle down.  

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Wrong Result

Her silence for 1 extra second resulted in her interrupting the Eunchae's MC speech and the clip went viral. 

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Anyone at Fault?

It cannot be said that anyone is at fault in this case. As it is being said that Eunchae must have thought that no one's going to say anything after Minji, so she tried to continue with show. 

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Label Controversy

Danielle was thanking the CEO of her company, Min Heejin who's currently making headlines for fighting against their label HYBE. Which actually sparked this controversy as CEO Min has said a few bad things about LE SSERAFIM and other HYBE Label groups recently and even went to court. 

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Controversy

Min Heejin reportedly wanted to take over ADOR completely and were doing some malicious activities to do so. This piece of information got leaked and the controversy started. 

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